There are some days that writing this blog is hard going, there are times when I’ve got a mental block or run out of anything interesting to say, not that you’ve noticed, right ? Well today, dear reader. isn’t one of those days. Just like any normal business we keep an eye on our competition, see what they’re doing, what new ideas they have and how much they’re charging. Some of the time we think that’s a good idea, and improve on it, most of the time we hold our head in our hands unable to believe some of the promises made about SEO and Google Adwords.
Right, here are some of the promises made by our competitors, we wont give them the links by mentioning them directly but most should be obvious.
1. *****n provide guaranteed SEO services that are both cost effective and measurable
There is absolutely no such thing as a ‘guaranteed’ SEO service. It’s impossible, there are too many different factors that will affect your sites performance, many of which we cannot control. With www.lovingthe.net we guarantee we’ll do everything in our power to get you great results, and a return on your investment.
2. Our SEO techniques are most cost effective, customized to meet your individual need and offer you instant result.
What? Instant Result? Hang on, that is impossible. So you’re telling me we agree to an SEO project and instantly we are on the front page of google? Talk is cheap, right ? Make sure you deal with a UK based SEO company that has a proven track record of success, not just fancy promises and little substance.
3. Note, we offer a full, 100% money back guarantee if we don’t get you to the first page of google.
Read the small print. This will usually mean that if your keyword appears on the first page of google even for 5 seconds at 3am then their work is done. It is pretty simple to get you to the first page quickly using black hat techniques, keeping you there for any length of time is more of an issue. Using a company like this leaves your website wide open for blacklisting by google, I can assure you that they wont be using these techniques on their own site.
4. $399 annual – Guaranteed fast listing on DMOZ, Netscape, Google, MSN, AltaVista, LYCOS, FAST, ASK/Temoa and 100+ other engines and portals! Trace your traffic and guarantee a higher position!
Right, where to start with this one? Firstly, how can they guarantee submission to a search engine? Do they own the search engine? Are they in charge of approving listings? The answer is fairly obvious, they’re talking rubbish. They are making guarantee’s about a service they have absolutely no control over. If you guys fall for this then I have some magic beans you might be interested in; *guaranteed more magic than normal beans or your money back. Past bean performance is not a guarantee of future performance. Not to be used if you suffer from back pain or if you have pale skin and freckels.
We guarantee hard work, commitment, cutting edge promotional techniques but we can’t guarantee results. Who can?
Stay safe out their readers, you know how we worry.


